July 1, 2024

Episode 77: Book Marketing Advice for First-Time Authors:
A Coaching Session with Linny Bott

The Author Switch Clinic: First-Time Author Gets Book Marketing Advice

Episode 77: Book Marketing Advice for First-Time Authors: A Coaching Session with Linny Bott

by Carma Spence | The Author Switch Podcast

Notes

Join Carma Spence on the premiere episode of The Author Switch Clinic, a special episode of The Author Switch Podcast, as she provides live coaching to Linny Bott, author of ‘You’re a Billboard, Baby!’ Discover valuable insights on book marketing, building an author platform, and enhancing your online presence. Learn personalized strategies to take your book to bestseller status and grow your business by making a lasting impression. Don’t miss the engaging conversation and actionable advice in this special episode!

Recap & Takeaways

  • 00:06 Introducing the Author Switch Clinic
  • 00:38 Meet Linny Bott: Author of ‘You’re a Billboard, Baby!’
  • 02:06 The Importance of First Impressions
  • 07:09 Understanding the Concept of ‘Enclothed Cognition’
  • 09:11 Strategies for Marketing Your Book
  • 13:31 Choosing the Right Categories and Keywords
  • 24:00 Planning a Successful Book Launch
  • 28:32 Building Authentic Connections with Your Book

Summary of Episode 77: First Time Author Gets Book Marketing Advice in first Author Switch Clinic Episode

In this special episode of The Author Switch Podcast, Carma Spence introduces the first Author Switch Clinic, a live coaching session where she helps new authors navigate the challenges of book marketing. This month’s guest is Linny Bott, author of “You’re a Billboard, Baby!” who seeks advice on how to effectively market her new book.

Join Carma and Linny as they discuss practical strategies for promoting a book, choosing the right categories on Amazon, and leveraging social media to boost sales. Whether you’re a first-time author or looking for fresh marketing ideas, this episode offers valuable insights to help you achieve your book marketing goals.

Apply for The Author Switch Clinic
Serve Up Your Book

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Introducing: Serve Up Your Book

Serve Up Your Book: How to Market Your Book To Attract Clients and Leads in All Five Phases of Book Marketing is not just a guide; it’s a chef’s secret recipe for turning your expertise and published work into a powerful tool for business growth. Crafted with precision by Carma Spence, this book distills extensive marketing knowledge into actionable strategies that promise to elevate your profile and multiply your leads.

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The Author Switch is a podcast dedicated to helping experts, entrepreneurs, and small business owners turn on The Author Switch — and keep it on — so that they can leverage the power of books to take their businesses to a whole new dimension. Learn more about the show and where it is available on its page.
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